Akamai produces 2014 Online Holiday looking Trends and Traffic Report CAMBRIDGE, Well-known, March 30, 2015 /PRNewswire/ Akamai technology, Co.
(Dow jones: AKAM), Our world leader in Content Delivery Network(CDN) Computer software, Today established its 2014 Online Holiday looking Trends and Traffic Report. Based on data increased vendredi noir from Akamai's Retail Net Usage Index(NUI) And Real User tracking(RUM) Ways, Which analyze pr bulletins and mobile pre black friday deals traffic activity of global e tailers, The report provides clues about eCommerce and mCommerce trends in the world during the 2014 holiday shopping season. ET on thanksgiving holiday holiday Day, While Cyber Monday endured the bottom mobile traffic average at 30 percent. To be sure, Cyber Monday turned out to be the normal shopping day of the season, With overall retail traffic peaking at almost 13 million page views just about every minute(V/PM) In Akamai's Retail NUI. This new high peak of page views per minute represents a 16 percent increase annually from the 2013 christmas season record of 11.2 million page views for each and every minute. "While men and women are certainly embracing eCommerce across all devices, The specifics around how and when they use particular devices tend to be gradually more varied in this multiscreen landscape, Said jerr callier, Chief Strategist of the organization sector at Akamai. "Suggests retailers must optimize for all devices and all scenarios to make certain of fast, Reliable and secure user goes through. Reflecting black friday computer on the past season's trends as well as their own users' experiences will help retailers to spotlight meeting customers' demands of a seamless experience across devices, Other primary ones from the report include: The Monday before thanksgiving holiday holiday(The fall of. ET in on the subject of 2014. May represent a move from the lunchtime desktop searches to the adoption and use of smaller or more mobile screens for browsing at nighttime Average mobile traffic throughout the busy shopping week was up two ratio points from 2013, At 37 zero per cent mobile sports in 2014: Android os os usage grew to 9.3 nought percent in 2014 from 8.7 r. C as 2013 IPads gotten 14.8 percent of potential customers in 2014 versus 14.5 zero % in 2013 IPhones covers 13.4 percent of traffic in 2014 compared to 11.4 percentage in 2013 While Cyber Monday informed outrageous peak traffic of the season, Its mobile activity was underneath, Over 30 %(Versus desktop uproar) On Green friday(Dec. 8), Targeted visitors peaked at 7.1 V/PM while on black friday baby free postage Day(Dec. 18), Vehicles peaked at 5.5 V/PM Additional, Akamai saw now this retail defense trends on Black Friday: During the 2014 christmas season, Volumetric attacks decreased while process layer attacks shot up There was a 12 percent increasing amount of a lot of proxy addresses in use on Black Friday 2014, Quite pointing to more malicious attackers' tries to hide among the throngs of legitimate US based shoppers Black Friday saw near 2.5 times regular number of web practical usage firewall(WAF) Creates, As measured resistant to the 24 hour periods on the last four Fridays Reasons behind attack vectors were cross site scripting and SQL injections Akamai currently powers the eCommerce sites for 96 of the top 100 US internet suppliers, As a way to Internet Retailer Top 500 list. The full report can be obtained here.
You may hear the findings in detail by listening to the Holiday Story webinar. As the planet leader in Content Delivery Network(CDN) Advice, Akamai makes websites fast, Sound and secure for its you. Their advanced web function, Mobile sex effort, Cloud security and media delivery solutions are changing the landscape of how chains optimize consumer, Enterprise and activities occurrences for any device, A place.
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